“The Groundswell Health team understands health care, politics, and communications strategy. They combine this knowledge into effective advocacy communications to target different audiences with convincing messaging. I would recommend Groundswell Health to any organization that wants to build a more effective advocacy operation and support their government relations team with strong, capable communications tactics.” 

“We ultimately got to Groundswell because of their backgrounds whether it was around content, journalism, lobbying, and what was important to the industry … that was important to us. More importantly, by working with Groundswell, they’re able to target customers in a way that we weren’t able to before or that others knew how to so our spend is much more efficient. Because Groundswell understands our customers and our market, the dollars that we do spend are much more targeted, and we’re seeing a high return on those dollars.”

They’ve been a fantastic partner … The team at Groundswell did an incredible job at getting to understand who we were — the identity and the mission of our organization — but also what was the value we created for the clients we worked with and really bridging the gap between what we identified ourselves as to what resonates with the client.

“Too often, the marketing department is used as the group to put together promotional items like branded pens and hats. What we needed was a marketing partner who understands the business of health care and strategy. And I feel like that’s what we got with Groundswell — a team that understands health care strategy to become a strategic partner with our hospital.”